Critical Analyse
Similarities between the magazines:
The magazines follow the same layout. The main point of interest is the person in the middle. There is always a person in the middle which will attract the reader’s attention. If it is someone that they know. They will want to read it more. There is a big title at the top of the magazine, these are usually colourful and easy to remember. All of the writing is surrounding the main focus and it is all in a common font which suits the magazine.
The Target Audiences:
MIZZ:
The target audience for MIZZ is ‘Female Teens to Early Adults’, this is because of the way that the front page is presented. The cover is clearly pink dominated, this will attract girls as it is the color which they are associated with. The person on the cover is a young female wearing make-up and looking beautiful. This is what younger girls typically aspire to look like.
Kerrang:
The Target audience for Kerrang is ‘Male Teens to Early Adults’, this is because of the way that the front cover is presented. There is a lot of black colours, this will attract the male audience. The person on the cover is a young male, this will make the young males want to read it because they may aspire to be like him.
The differences between the magazines:
The obvious difference it the target audience. Kerrang is a male dominant magazine whereas MIZZ is a female dominant one.
Kerrang has a rebellious theme. There is a crusfix, this represents rebellion because it is going against religion and that is something which isn’t meant to be fought against. The tattoos also resemble rebellion because there are meant to be fierce and scary.
MIZZ has a bigger interaction with their reader, they have freebies worth £2,354. And their magazine comes with bracelets which a fashion item, this will make the reader want to buy the magazine.
The magazines follow the same layout. The main point of interest is the person in the middle. There is always a person in the middle which will attract the reader’s attention. If it is someone that they know. They will want to read it more. There is a big title at the top of the magazine, these are usually colourful and easy to remember. All of the writing is surrounding the main focus and it is all in a common font which suits the magazine.
The Target Audiences:
MIZZ:
The target audience for MIZZ is ‘Female Teens to Early Adults’, this is because of the way that the front page is presented. The cover is clearly pink dominated, this will attract girls as it is the color which they are associated with. The person on the cover is a young female wearing make-up and looking beautiful. This is what younger girls typically aspire to look like.
Kerrang:
The Target audience for Kerrang is ‘Male Teens to Early Adults’, this is because of the way that the front cover is presented. There is a lot of black colours, this will attract the male audience. The person on the cover is a young male, this will make the young males want to read it because they may aspire to be like him.
The differences between the magazines:
The obvious difference it the target audience. Kerrang is a male dominant magazine whereas MIZZ is a female dominant one.
Kerrang has a rebellious theme. There is a crusfix, this represents rebellion because it is going against religion and that is something which isn’t meant to be fought against. The tattoos also resemble rebellion because there are meant to be fierce and scary.
MIZZ has a bigger interaction with their reader, they have freebies worth £2,354. And their magazine comes with bracelets which a fashion item, this will make the reader want to buy the magazine.
Audio Analysis:
Codes and Conventions used:
Most adverts are about 30 seconds long, this advert is 24 seconds. This is because it makes it cheaper for ‘Tesco’ to share this advert and the content will be more memorable. The advert has a memorable voice-over. It is typical for a radio advert to have a female’s voice, this one does but it is only at the end. Most adverts contain the slogan of the company and so does this one, “every little helps”. The mode of address is directed at the audience, “is here”, this shows that he is talking to the audience. The voice over is lively and upbeat, this will attract the attention of the listener and what is said is easy to understand even though he is speaking really fast. The readers are reoccurring throughout ‘Tesco’ adverts, these people have recorded multiple adverts for ‘Tesco’.
Target Audience:
The target audience would be a mother of the age 30 – 60. She would be middle class and shop at Tesco. So this advert would appeal to the target audience because this is the place where a lot of women of that age go. Also, the voices in the video are form people who are around that age range. So this will make the target audience feel like the person is talking to them, so they will become attracted to it.
Most adverts are about 30 seconds long, this advert is 24 seconds. This is because it makes it cheaper for ‘Tesco’ to share this advert and the content will be more memorable. The advert has a memorable voice-over. It is typical for a radio advert to have a female’s voice, this one does but it is only at the end. Most adverts contain the slogan of the company and so does this one, “every little helps”. The mode of address is directed at the audience, “is here”, this shows that he is talking to the audience. The voice over is lively and upbeat, this will attract the attention of the listener and what is said is easy to understand even though he is speaking really fast. The readers are reoccurring throughout ‘Tesco’ adverts, these people have recorded multiple adverts for ‘Tesco’.
Target Audience:
The target audience would be a mother of the age 30 – 60. She would be middle class and shop at Tesco. So this advert would appeal to the target audience because this is the place where a lot of women of that age go. Also, the voices in the video are form people who are around that age range. So this will make the target audience feel like the person is talking to them, so they will become attracted to it.
Todorov’s 5 Stages
Friday Night Dinner, The Two Tonys:
Todorov’s 5 Stages:
Todorov’s 5 Stages:
Equilibrium: Everything is normal, it is a usual Friday night and the mum is cooking and the boys are mucking around.
Disruption: The dad invites a guest around but he has accidentally invited the wrong person. This means that they have an unwanted guest at their house.
Resolution: They try to find a way to get rid of him, they tell lies like a grandma passed away.
Restores order: Eventually they find a way to get him to leave, and he leaves.
New Equilibrium: This doesn’t happen, at the end of the story there is still an issue. This is because the viewer wouldn’t expect it. This will make them want to watch the next episode so they understand what happened next.
Barthes’ Codes:
Action: An example would be the brothers chasing each other and fighting.
Enigma: They way that the family plans to get rid of the guest.
Symbolic: The moment when the guest finds out that he was unwanted.
Semic: This makes the audience feel sorry for the family and the guest.
Cultural: Realistic issues, real life setting. This is set in a typical English family home, with typical English people.
Action: An example would be the brothers chasing each other and fighting.
Enigma: They way that the family plans to get rid of the guest.
Symbolic: The moment when the guest finds out that he was unwanted.
Semic: This makes the audience feel sorry for the family and the guest.
Cultural: Realistic issues, real life setting. This is set in a typical English family home, with typical English people.
Gender Representation:
Suicide Squad:
Gender: The majority of the actors are male. However, there are some very powerful women in the film.
Sexuality: They are considered as sexy, which is common in films which feature male or female characters.
Disability: There aren’t any characters seen as having a physical disability. However, the majority of the team have some form of mental disabilities.
Religion identity: There are no religion-themed characters in suicide squad, and none of them appear to come from a religious background.
Ethnicity: N/A
Social Class: The squad represents the lower class doing the dangerous work for the upper class.
Age: There isn’t a big variation in age throughout suicide squad.
Perkin’s 5 assumptions
The stereotypes in suicide squad weren’t negative. As they weren’t rude or offensive. The stereotypes were about people who were less powerful. These stereotypes aren’t held about one’s own group. These are often changing throughout the film, but some of them aren’t false (e.g – criminals will commit crimes again) some of them did and some didn’t.
Sexuality: They are considered as sexy, which is common in films which feature male or female characters.
Disability: There aren’t any characters seen as having a physical disability. However, the majority of the team have some form of mental disabilities.
Religion identity: There are no religion-themed characters in suicide squad, and none of them appear to come from a religious background.
Ethnicity: N/A
Social Class: The squad represents the lower class doing the dangerous work for the upper class.
Age: There isn’t a big variation in age throughout suicide squad.
Perkin’s 5 assumptions
The stereotypes in suicide squad weren’t negative. As they weren’t rude or offensive. The stereotypes were about people who were less powerful. These stereotypes aren’t held about one’s own group. These are often changing throughout the film, but some of them aren’t false (e.g – criminals will commit crimes again) some of them did and some didn’t.
Magazines:
MIZZ:
Gender: Mizz is a female orientated magazine, the magazine is clearly aimed at the female gender. You can tell this by the way the front page is presented.
Sexuality: This magazine isn’t very sexualised, there is just a beautiful woman on the front cover.
Disability: There isn’t any sign of disability on this magazine.
Religion identity: There isn’t any sign of Religion identity on this magazine.
Ethnicity: This is clearly designed for popular teens who are into fashion and the way they look.
Social Class: This is aimed at middle – upper-class people.
Age: The age range is Teens – early adults.
Kerrang:
Gender: This magazine is clearly designed for males as the focused person is a man.
Sexuality: This magazine isn’t sexualised.
Disability: There isn’t any sign of disability on this magazine.
Religion identity: This magazine has a religious crucifix. This is used as a sign of rebellion.
Ethnicity: This is designed for the more outcast teens. As the popular people would be reading magazines like sports magazines.
Social Class: This magazine is aimed at the lower class people, as stereo typically they are seen as rebellious. This sort of behavior is usually looked down upon by the upper class.
Age: The age range is Teens – early adults.
Perkin’s 5 assumptions
These stereotypes are typical, and these aren’t negative. They aren’t about minority groups. These can be held by one’s own group. These are unchanging throughout. Some of these are false.
Gender: Mizz is a female orientated magazine, the magazine is clearly aimed at the female gender. You can tell this by the way the front page is presented.
Sexuality: This magazine isn’t very sexualised, there is just a beautiful woman on the front cover.
Disability: There isn’t any sign of disability on this magazine.
Religion identity: There isn’t any sign of Religion identity on this magazine.
Ethnicity: This is clearly designed for popular teens who are into fashion and the way they look.
Social Class: This is aimed at middle – upper-class people.
Age: The age range is Teens – early adults.
Kerrang:
Gender: This magazine is clearly designed for males as the focused person is a man.
Sexuality: This magazine isn’t sexualised.
Disability: There isn’t any sign of disability on this magazine.
Religion identity: This magazine has a religious crucifix. This is used as a sign of rebellion.
Ethnicity: This is designed for the more outcast teens. As the popular people would be reading magazines like sports magazines.
Social Class: This magazine is aimed at the lower class people, as stereo typically they are seen as rebellious. This sort of behavior is usually looked down upon by the upper class.
Age: The age range is Teens – early adults.
Perkin’s 5 assumptions
These stereotypes are typical, and these aren’t negative. They aren’t about minority groups. These can be held by one’s own group. These are unchanging throughout. Some of these are false.